Maria Pimentel

Maria Pimentel

Executive Producer

Maria is a Gemini award winning producer. As Executive Producer and Manager of anything to do with “money”, Maria has an extensive background in the business of television and feature film production and distribution. She has produced a wide genre of television from respected documentaries such as White Pine’s A Scattering of Seeds, Toronto: City of Dreams to more light hearted fare such as Lone Eagle’s hidden camera comedy series The Office Temps, Supermodels, The Call and the ratings monster, Popstars. Maria most enjoys interpreting dreams.

View Maria's Full Filmography
View Joseph Blasioli
Maria Pimentel, Canadian television producer and executive producer, at the Canadian Screen Awards
Joseph Blasioli and Maria Pimentel of Firvalley Productions
Joseph Blasioli at international television seminar panel
Cast and crew of Canada’s Handyman Challenge on set
Handyman Challenge production cast and crew group photo
Maria Pimentel, Canadian television producer and co-founder of Firvalley Productions, outdoors

Selected Credits & Career Highlights

Executive Production & Series Leadership

  • Canada’s Handyman Challenge — Executive Producer

    Flagship factual competition series broadcast nationally; multiple-season production.

  • Popstars — Executive Producer

    Groundbreaking reality series and one of the highest-rated reality formats in Canadian television history.

  • Design Interns — Executive Producer

    Reality series spotlighting emerging creative talent in a competitive professional environment.

  • Women on Top — Executive Producer

    Lifestyle and documentary series focused on contemporary women in leadership and culture.

  • At the Table With… — Executive Producer

    Documentary interview series exploring culture, food, and conversation.

Industry & Institutional Work

  • Executive Producer on documentary, factual, and reality-based programming broadcast on HGTV, Food Network, Slice, LOGO TV, ION Television, and other international networks.

  • Work distributed and featured by the National Film Board of Canada.

  • Projects screened at major festivals and broadcast platforms in Canada and internationally.

Awards & Recognition

  • Multiple Gemini Award nominations and wins (Canada’s national television awards).

  • Multiple Canadian Screen Award nominations.

  • Long-standing recognition for excellence in factual and non-fiction television production.

Professional Background

  • Executive Producer and Managing Partner at Firvalley Productions Inc. (co-founded 2005).

  • Over 35 years of experience in film and television production.

  • Career spanning development, financing, production, and delivery of high-profile non-fiction programming.

  • Known for strong editorial judgment, production leadership, and long-term broadcaster relationships.

Maria Pimentel is a Canadian executive producer with a distinguished career in documentary, factual, and reality-based television, working primarily in senior creative and production leadership roles.